“Radio never takes a holiday.”<\/p>\n
That liner was a reminder that local Radio stations were always on hand\u2014even through major holidays\u2014to provide the music, news, weather, sports, and more that both listeners and advertisers depend on.\u00a0 Today, thanks to the giant strides in station automation, all but a very few station staff members will enjoy days off.\u00a0 In many markets, the stations will be on complete auto-pilot with no human hand at the helm.<\/p>\n
About a decade ago, things were very different.\u00a0 While the sales and administrative staff would spend a holiday with family, a good portion of the air staff of local stations was on the air as normal.\u00a0 Prior to automation, each station had at least one staff member on the air on Christmas day and again on New Year’s day.<\/p>\n
What will Radio be like a decade from now?<\/p>\n
It’s difficult to predict.\u00a0 But I suspect Radio will still be here; still providing the music, news, sports, weather, and more.\u00a0 It may be radically different from what we know today, but it will be here.<\/p>\n
Even on holidays.<\/p>\n","protected":false},"excerpt":{"rendered":"
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