Resources

Something must be wrong when Radio finds it difficult to compete with music coming out of the supermarket's ceiling speakers.
Note: all of the programs on this web site are certified to be free of spyware, trojans, and malicious programming of any kind. All software from Radio3K.com is guaranteed to be virus-free when obtained directly from this web site.
Programs Available On This Site
Broadcast Calendar Generator -- Print an accurate broadcast calendar for any year through 9999. Choice of five calendar styles, with week numbers included on most.
Return On Investment Calculator -- Use your station's cumulative audience to show clients how they can make money with ads on your stations.
Sales Assistant 3 -- An easy way to keep track of your appointments, email clients, get reminders to pick up copy, deliver a proposal, and more. Never takes a day off, complains, or asks for a raise.
Scooter 3 -- Build ad schedules clients find easy to understand. Print schedules or email them to clients. Mix multiple stations on a single proposal, flight weeks, and much more. Scooter 3 Basic is FREE, Scooter 3 Pro adds more features for just $19.95.
Yearly Account Planner -- Develop a full year's advertising plan in a matter of minutes. Print a graph showing ad placement month by month, with options for special events and an "opportunity" budget to take advantage of market conditions. Get long-term agreements and better results for your clients.
FlickDB - The Movie Database -- Tame your movie collection by organizing it with FlickDB. Create movie lists and list or print them by title, actors, genres, year of release, MPAA rating, and much more. Classify each movie by media and your personal rating, then sort and search the lists by any of the criteria. Get all the info on each movie through a direct link to the Internet Movie Database (IMDB) (requires Internet connection). 30-day FREE trial, purchase for just $24.95

Why Do I Hear Better Music in Supermarkets and Restaurants Than I Do on the Radio?

You Can Learn A Lot From A Reindeer

How studying the story of one of Santa's critters can improve the return on your advertising investment.

Persistence

Meet Maggie, the little Yorkie who doesn't know the meaning of the word "quit" (but does know how to ask for the order).

Front Seat Fitness

If your waistline growing faster than your goals, changes may be in order. Some tips on how to trim down at work.

Concentration

General George Armstrong Custer and Chief Sitting Bull take a moment to illustrate some timeless advertising concepts.

Six Reasons to Change How You Sell Lettuce

The story of hard-working Carl and his quest to achieve a balance between supply and demand (sound familiar?)