Category: Attitudes

Don’t Quit

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When things go wrong, as they sometimes will,When the road you’re treading seems all up hill,When the funds are low and the debts are high,And you want to smile, but… Read more »

Taking A Dog Break

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Writing computer code is fun (if you’re a geek). But it’s also work. When you bury yourself deep in the middle of functions and procedures, trying to solve a problem… Read more »

The Final AM Sign Off?

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The most recent buzz about AM Radio isn’t encouraging. Many have written off the band as consumers increasingly turn to FM and digital for entertainment. So where is the surprise?… Read more »

Becoming Pandora

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My apologies for the lack of blog posts over the past couple of years. Both a change at the personal level and at the business level have claimed much of… Read more »

No Tacos Tonight

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It’s Friday night and you’ve got dinner plans. You’ve been looking forward to enjoying the delicious tacos at your favorite Mexican restaurant. The food is so good that you went… Read more »

Tools of the Trade

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Like many–if not most–Radio professionals, I’ve had the good fortune to work for a variety of station owners. Some owners are excellent, and these are the ones that truly understand… Read more »

The Radio Barometer: No Change

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Working in Radio through the recession of the late ’70’s and various minor economic downturns over the decades, a pattern started to emerge. Somehow, local retailers managed to sense a… Read more »

Best of Both Worlds

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A sales consultant I know was recently telling me about one of his clients. He said the stations were experiencing a rough period — this is unusual? — and some… Read more »

Underselling Radio

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In an earlier post, we talked about the fact that your Radio clients don’t require everyone to respond to their ad message; it is necessary only for enough people to… Read more »