Owners and managers of most commercial operations do everything they can to attract and hold loyal customers. These businesses understand that once a customer has been won over, that individual’s… Read more »
How much sales training is enough? Personally, I believe a Radio sales rep cannot get enough training. With over 30 years in the business, I was always learning something new…for… Read more »
Like many–if not most–Radio professionals, I’ve had the good fortune to work for a variety of station owners. Some owners are excellent, and these are the ones that truly understand… Read more »
Working in Radio through the recession of the late ’70’s and various minor economic downturns over the decades, a pattern started to emerge. Somehow, local retailers managed to sense a… Read more »
Hitting the “scan” button on your car radio these days can bring a deepening level of disappointment. Is it just me, or is there a bland sameness to music stations… Read more »
A sales consultant I know was recently telling me about one of his clients. He said the stations were experiencing a rough period — this is unusual? — and some… Read more »
Yes, it’s the most unbelievable blog post! We’re blogging like never before! And you’re going to read fantastic words that are so incredible you won’t believe them ’til you see… Read more »
The topic of Radio paying performance rights to recording artists has been tossed about like a hot potato for the past several months. And there are good arguments on both… Read more »
As a kid, I remember being amused and perhaps a little fascinated by the “Magic 8-Ball”. You may recall the over-sized sphere — black with the number “8” in a… Read more »
It has been eleven months since this blog has addressed a political topic. The accuracy of that previous observation is yet to be determined, but certainly appears to have gained… Read more »