Author Archives: Frank

Clustering Toward Oblivion

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Back in the 1970’s — almost medieval times — several studies took place to discover the optimum number of commercial announcements that could be aired in a “break” or “cluster”… Read more »

Great Expectations

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How do you define success? For most Radio salespeople, success is making the sale. Closing the deal. Bringing back a nice order. Seeing the sales manager smiling as you turn… Read more »

Has It Been That Long?

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Almost an entire month without a peep of activity on this blog? What’s going on? Well, business is going on. We’ve been involved in two massive projects, each with a… Read more »

Friends I Didn’t Know I Had

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It’s amazing. In the last two weeks, I’ve heard from hundreds of new friends who have appeared out of cyberspace to inundate me with good news: Sgt. Perry Gibson, fighting… Read more »

Enemy At The Gates

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It started as a trickle. Then it turned into a stream. And then a flood. I’m talking about spam. As anyone who has created a blog knows, spam artists are… Read more »

The Kamikaze Presidency

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It is with reluctance that I dip my toe into the cesspool of politics via this blog. I really prefer to concentrate on the ongoing throes of Radio, the Media… Read more »