Author Archives: Frank

Sales Blinders

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How much sales training is enough? Personally, I believe a Radio sales rep cannot get enough training. With over 30 years in the business, I was always learning something new…for… Read more »

Tools of the Trade

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Like many–if not most–Radio professionals, I’ve had the good fortune to work for a variety of station owners. Some owners are excellent, and these are the ones that truly understand… Read more »

The Radio Barometer: No Change

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Working in Radio through the recession of the late ’70’s and various minor economic downturns over the decades, a pattern started to emerge. Somehow, local retailers managed to sense a… Read more »

Nothing to Miss

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Hitting the “scan” button on your car radio these days can bring a deepening level of disappointment. Is it just me, or is there a bland sameness to music stations… Read more »

Best of Both Worlds

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A sales consultant I know was recently telling me about one of his clients. He said the stations were experiencing a rough period — this is unusual? — and some… Read more »

The Incredible Blog Post

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Yes, it’s the most unbelievable blog post! We’re blogging like never before! And you’re going to read fantastic words that are so incredible you won’t believe them ’til you see… Read more »

Let’s Be Fair

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The topic of Radio paying performance rights to recording artists has been tossed about like a hot potato for the past several months. And there are good arguments on both… Read more »

Getting Out While The Getting Is Good

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It has been eleven months since this blog has addressed a political topic. The accuracy of that previous observation is yet to be determined, but certainly appears to have gained… Read more »